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Brand Overview

IDG Connect

Incorporated 2006

Profile: IDG Connect is IDG's lead-generation service that connects companies with an audience of engaged, high-quality technology professionals, influencers and decision makers. Our database is comprised of the millions of technology professionals who use IDG publications, research, events and Web sites as their strategic resource for IT and technology information, analysis, research and decision tools.

Website: http://www.idgconnect.com/

Services

Generate qualified leads by putting the most compelling content in front of the most responsive audience:

  • Leverage the largest database of its kind in the industry
  • Target emails directly to key technology decision makers who have been pre-qualified by technology and topic areas of interest
  • Seamlessly manage, filter and track leads with robust lead-management tools, provided in partnership with AccelaWorks
  • Rapidly deploy leads to the field

News Highlight

A New Model for Lead Gen

IDG media brands have been connecting tech buyers with sellers for many years. Digital marketing has significantly changed the relationship with both buyers and sellers. IDG Communications CEO Bob Carrigan explains how lead generation programs today identify high-quality leads more effectively in an article he wrote for Booz & Co. and its Autumn 2009 issue of strategy+business.

Click here to read more

Customer Stories

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