Brands
Brand Overview
Incorporated 1990 |
Profile: DEMO is the launchpad for emerging technologies. For 19 years, DEMO has established a reputation for identifying and presenting to an elite audience the products most likely to have a significant impact on the marketplace and market trends in the years to come.
Target audience: Network IT Management
Events: Two conferences annually, March and September
Demo.com:
A year round web site that promotes the events and tracks the news from companies launched at DEMO events.
Page views: 171,000
Unique visitors: 49,000
Annual average, through 2009
News Highlight
IDG media brands have been connecting tech buyers with sellers for many years. Digital marketing has significantly changed the relationship with both buyers and sellers. IDG Communications CEO Bob Carrigan explains how lead generation programs today identify high-quality leads more effectively in an article he wrote for Booz & Co. and its Autumn 2009 issue of strategy+business.
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