Brands
Brand Overview
Incorporated 1987 |
Profile: IDG Research Services specializes in marketing and media-related research. We offer extensive experience in both qualitative and quantitative research and market intelligence/consulting for advertising agencies, media companies, publishers and technology marketers.
A standalone IDG-owned research firm—direct to client.
Services
- Custom research services
- Market analysis services
- Global research services
News Highlight
IDG media brands have been connecting tech buyers with sellers for many years. Digital marketing has significantly changed the relationship with both buyers and sellers. IDG Communications CEO Bob Carrigan explains how lead generation programs today identify high-quality leads more effectively in an article he wrote for Booz & Co. and its Autumn 2009 issue of strategy+business.
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