Online Advertising Revenues Continue to Surge in First Quarter, IDC Finds
The current economic crisis has not affected U.S. Internet advertising spending: Total revenue increased by 23.9% to $7.1 billion in the first quarter (1Q08) compared to $5.7 billion in 1Q07. IDC expects Internet advertising to continue to expand rapidly during 2008 even though advertising spending across all media will most likely be cut back.
