Mag Publishers Tumble In First Half Of 2008
Any questions about the state of the consumer magazine industry were put to rest by the Group Publisher’s Report covering the first half of the year from TNS Media Intelligence. During January-June, nine of the top 10 publishers saw their total ad pages fall compared to the same period last year. Most percentage declines were in the high single digits, averaging about 7%. Following is a summary of results at big magazine publishers, in order of size by total ad pages.
