Study reveals habits of top executives
Top business executives are concerned chiefly about the volatile economy, heavy users of all types of media and increasingly turning to such new media as blogs, podcasts and streaming video as information sources.
Those are some of the top findings from media research firm Ipsos Mendelsohn's “Business Elite 2008” study, which looks at the top concerns, media habits and technology usage of senior business executives in the U.S.
Volatile markets/managing economic uncertainty is the biggest challenge facing top business executives, cited by 65% of
respondents.