STRATEGIC MARKETING SERVICES
OVERVIEW
Strategic Marketing Services

SERVICES OVERVIEW

The Strategic Marketing Services' (SMS) group works with IDG Clients across a range of services including consulting, custom integrated media programs, and social media marketing services.

IDG SMS offers customers some of the most innovative custom solutions available. We leverage all of our assets across the IDG portfolio to create the most engaging successful marketing programs to reach technology buyers.

IDG’s social media marketing services include:
• Brand Listening (via IDG Social Scout)
• Strategic Communication Planning
• Content Strategy and Creation
• Marketing Plan Development and Execution
• Social Identity Management
• Digital Creative
• Paid Social Media Planning (via IDG TechNetwork)

We look forward to working with you.

LEADERSHIP
Strategic Marketing Services
Matthew Yorke
President

Email: matthew_yorke@idg.com

Twitter: http://twitter.com/matt_yorke

Strategic Marketing Services
Charles Lee
SVP Strategic Programs and Custom Solutions Group

Email: charles_lee@idg.com

Strategic Marketing Services
Deidra Bodkin
VP, Client Services

Email: deidra_bodkin@idg.com

Twitter: http://twitter.com/deidrabodkin

Blog: Social Media Marketing Conversations

Strategic Marketing Services
Jeremy Rueb
Vice President, Program Development

Email: jeremy_rueb@idg.com