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Research Results

Research Results for Tech Buyers - Enterprise

Current Economic Outlook IT Budget & Staffing Survey

CIO has just completed a survey of IT executives and their spending plans for 2009. Find out how they’re responding to difficult economic times and how their decisions will affect tech marketers...

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What's Happening in the Online Storage Market?

The online storage market continues to develop at a rapid pace. Earlier this month, Symantec quietly acquired its consumer online backup partner, SwapDrive, whose services Symantec had been OEMing for about two years under its Norton 360 consumer offering. This mirrors purchases made by EMC (Berkeley Data Systems) and HP (Opelin) last year, also in the consumer online backup space. In the meantime, new providers continue to enter.

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Network World IT Roadmap Conference and Expo
Network World: Executive IT Roadmap Interviews

NETWORK WORLD: Network World’s John Gallant interviewed tech buyers across a range of industries from financial services to manufacturing and media to government. They discussed what’s important to them including virtualization, information management, security, and the importance of green products.

Listen to the Boston 2008 roundtable discussion
Listen to the Denver 2008 roundtable discussion

The Role of Product Tests in the Technology Buying Process

NETWORK WORLD: Network World wanted an understanding of how its product tests are used in the buying process. Specifically, when in the buying process are product tests used and what type of impact do they have? In order to provide insight into these questions, Research Concepts, LLC administered a survey to members of Network World’s Technology Opinion Panel.

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Back to the Future of Behavioral Targeting: Interview with Chad Little

NETWORK WORLD: Chad Little, Chief Retriever for FetchBack, a “retargeting” company that has set forth an innovative technology in behavioral targeting towards consumers.

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What's Happening in the Storage Software Market?

NETWORK WORLD: Storage-as-a-Service offers a new approach to delivering traditional storage software functions such as backup. Storage-as-a-Service, also known as on-demand, online or hosted services, includes the software functions, infrastructure, services and storage capacity to provide the backup, replication and archiving of data over the Internet to a service provider owned infrastructure and data center.

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The Trouble with Green

NETWORK WORLD: There are two aspects of miscommunication that prevent buyers from making “green” a bigger factor in their choice of IT gear. Both these issues blunt the impact of your green marketing messages, but they can be overcome.

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Why Do Organizations Switch Technology Vendors?

NETWORK WORLD: Network World’s Security Vendor Affinity Study provides insight into these questions. While the study focus was in the security space, the findings on vendor switching are highlighted here and are relevant to all technology areas.

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Network World 2008 Security Affinity Study

NETWORK WORLD: What causes an organization to replace an existing vendor? And, if IT buyers are looking for a different vendor, what will entice them to do business with a new provider? Network World's Security Vendor Affinity Study provides insight into these questions and more. While the study focused on the security marketplace, the findings on vendor switching are relevant to all technology areas.

For the complete PowerPoint presentation, please contact Donna Pomponi, Director of Marketing at Network World at dpomponi@nww.com.

Download the abbreviated presentation

What's Happening in the Green IT Market? The Environment and its Impact on the IT Supplier Landscape

NETWORK WORLD: Traditionally ignored by IT managers and consumers, the environmental factor is now front and center as IT users question the ecological impact of the electronics they buy.

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Buyers Speak: What's on their Minds?

NETWORK WORLD: Network World CEO, John Gallant, hosts a private roundtable discussion among 16 IT leaders to explore current projects and discuss top issues and relationships with key vendors.

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Security and Enterprise Data Protection

Security and enterprise data protection continue to fuel new investments. Learn how security trends have evolved within the enterprise and how IDG help IT decision makers address security threats through the Market Maker program.

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Priorities of IT Executives - Research & Insights

COMPUTERWORLD asked IT professionals about the most important technlogies and purchase plans in the Summer of 2007. See the rankings...

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State of the CIO

CIO, in conjunction with its CIO Executive Council, questioned almost 550 IT executives regarding their roles, responsibilities, organizations and key job activities. The respondents were asked about three job categories and their attributes: Functional Head, Transformational Leader, and Business Strategist. Among the findings were that transformation and alignment are a primary focus and the CIOs spend on average 11% of their time with vendors.

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WAN: Buyers' Insights into Purchase Trends & Issues

NETWORK WORLD surveyed network professionals to find out what's on their minds and future purchase plans for Wide Area Networks (WAN). Find out about the top issues including VoIP and video.

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CIO Virtualization Survey

CIO: Virtualization has been a hot topic in the past few years. CIO conducted research last fall to see how virtualization is being deployed, satisfaction with it, and what may impede its progress.

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Storage: Buyers' Insights into Purchase Trends & Challenges

NETWORK WORLD: Buyers of storage products told Network World about how storage is being managed and what products they'll purchase in the future. Find out more in the report.

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Outsourcing & Innovation Survey

CIO: To learn more about outsourcing activities and satisfaction levels, CIO surveyed IT executives in 2007. By far, cost savings was the primary motivation.

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Network Infrastructure: Buyers' Insights into Purchase Trends & Challenges

NETWORK WORLD: If you want to know about how organizations manage their networks, issues they face, and product plans, read more...

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Role and Influence in the 21st Century CIO

CIO: It comes as no surprise that CIOs are most influential in major IT purchases. But there is a buying committee of IT and business professionals that plays an important part. A CIO survey also identified the most effective ways to communicate with your prospects. While in-person meetings were at the top of the list, articles in print and online were not far behind.

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Management Applications: Buyers' Insights into Purchase Trends & Challenges

NETWORK WORLD surveyed several hundred of its IT panelists who are responsible for enterprise software management. They revealed the top issues, the importance of open source and SOA, and purchase intentions. Read more on what's important to the panelists.

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IT Purchase Process

COMPUTERWORLD: An IntelliQuest/CIMS survey uncovered the range of decision makers in technology purchases. From consideration to purchase, there are a handful of departments involved that you should know about.

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Computerworld IT Management Study

COMPUTERWORLD surveyed almost 900 IT professionals across small-medium-large businesses in 2007. Learn the similarities and differences in the findings based on company size.

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News Highlight

Four of IDG's senior executives were listed in BtoB's Who's Who in Business Publishing: Patrick McGovern, Bob Carrigan, Michael Friedenberg and Matt Sweeney.

Media business, 11/06/08

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